Depixym TikTok Strategy & Content

24 Jan

( THE SCOPE )

TikTok Strategy | Content Creation

( THE CHALLENGE )

Depixym is a UK based independent beauty brand known for its Cosmetic Emulsions, a multi-purpose coloured cream that can be used in dozens of different ways, from graphic liner to nail art.

The product was perfect for TikTok, however, the founders lacked the resources and knowledge internally to launch and sustain TikTok.

( THE ANSWER )

We created a straightforward social media strategy for the brand’s TikTok that was easy to understand and implement for the founders. In addition, we created a bulk of TikTok native content to launch and establish the account, focusing on showing off the diverse range of uses and amazing benefits of the products.